Privacy Policy

• Contact information, such as your first and last name, email address, phone number and mailing address.
• Account information, including username and password.
• Health and wellness related data, including medical conditions, lifestyle habits and diagnostic information such as blood test results or other biomarker panels that you choose to share with us (see our Consumer Health Data Privacy Policy [KD3]for more information).
• Commercial data, including purchase history.
• Payment information needed to complete your transactions with us, including name, payment card information, and billing information. This information is processed by our payment service providers (Stripe Inc., Apple Inc.). We do not have access to your full payment card information. Please see their terms of service and privacy policy for information on their use and storage of your personal information.
• Demographic data such as your age, date of birth, gender and race.
• Communications we exchange with you, including support services or other types of communications.

• Third-party login information, such as social network or other third-party site or service account credentials you use to access the Services. The information we receive when you authenticate through a third-party service depends on the settings, permissions and privacy policy controlled by that third-party service. You should always check the privacy settings and notices in the relevant third-party services to understand what data may be disclosed to us or shared with us.
• Advertising partners, including information about you that we receive from our vendors who assist us with marketing or promotional services related to how you interact with our websites, applications, products, Services, advertisements or communications.
• Data providers, including publicly available information about you.
• Third-Party Health Tracking Apps. If you explicitly grant us permission to collect data from third-party health tracking apps, such as Apple Health or Google Fit, the information that you authorize will be transmitted to us. We use the information you share with us through third-party health tracking apps solely to provide you the Services, including to tailor habit improvement recommendations. We do not use information obtained through third-party health tracking apps for advertising nor do we sell or share such information.

• Device data, such as your computer’s or mobile device’s operating system type and version, manufacturer and model, browser type, screen resolution, RAM and disk size, CPU usage, device type (e.g., phone, tablet), IP address, unique identifiers (including identifiers used for advertising purposes), language settings, mobile device carrier, radio/network information (e.g., WiFi, LTE, 3G), and general location information such as city, state or geographic area.
• Usage data, such as pages or screens you viewed, how long you spent on a page or screen, the website you visited before browsing to our website, navigation paths between pages or screens, information about your activity on a page or screen, access times, duration of access, and whether you have opened our marketing emails or clicked links within them.
• Session recording information, such as our use of third-party software that enables us to record your interactions and engagement with our websites and mobile applications for our performance analysis and product improvement purposes.

• Provide the Services, including to:
  • Estimate your expected longevity and provide personalized habit change recommendations and insights based on the information you provide, including your blood test results and other health metrics you share with us.
  • Provide support and assistance relating to the Services.
  • Create and manage your account.
  • Process orders or other transactions.
• Communicate with you about the Services, including to respond to your requests, questions and feedback, and sending you announcements, updates, security alerts, and support and administrative messages.
• Send you direct marketing communications about products or services we think may interest you as permitted by law.
• Improve and develop the Services, including testing, research, and analysis development. We may create aggregated, de-identified or anonymized data from the personal information we collect, including by removing information that makes the data personally identifiable to a particular user. We may use such aggregated, de-identified or anonymized data and share it with third parties for our lawful business purposes, including to analyze, build and improve the Services and promote our business, provided that we will not share such data in a manner that could identify you.
• Display advertisements, including interest-based or online behavioral advertising.
• Protect against or deter fraudulent, illegal or harmful actions and maintain the safety, security and integrity of our Services.
• Comply with our legal or contractual obligations, resolve disputes, and enforce our Terms of Use.
• Protect the rights, property or safety of you, us, or another party.
• Respond to law enforcement requests as required by applicable law, court order, or governmental regulations.
• For any other legitimate business purpose in compliance with applicable laws.

• Auditing and reporting, including counting ad impressions to unique visitors, verifying positioning and quality of ad impressions, and auditing compliance with this specification and other standards.
• Detecting security incidents, protecting against malicious, deceptive, fraudulent, or illegal activity, and prosecuting those responsible for that activity.
• Debugging to identify and fix software bugs or crashes.
• Short-term, transient use of personal information that is not used by another party to build a consumer profile or otherwise alter your consumer experience outside the current interaction.
• Performing services on our behalf, including maintaining or servicing accounts, providing customer service, processing or fulfilling orders and transactions, analyzing lab results to deliver your longevity insights, verifying customer information, processing payments, providing analytic services.
• Undertaking internal research to improve our Services.

• Service Providers. These include:
  • Security and fraud prevention services.
  • Hosting and other technology and communications providers.
  • Laboratory data service providers to interpret your blood test results and generate the longevity insights you requested.
  • Analytics providers. These parties provide analytics on web traffic or usage of the Services. They include:
    • Companies that track how users found or were referred to the Services.
    • Companies that track how users interact with the Services.
  • Staff augmentation and contract personnel.
  • Generative AI service providers, such as Google’s Gemini and OpenAI’s ChatGPT.
    • We maintain agreements with our generative AI service providers, which prohibit their use of personal information we provide to them for any purposes, including model training, except as necessary to provide their services to us.
  • Payment processors.
• Advertising Partners. These parties help us market and advertise our Services and provide you with other offers that may be of interest to you. They include:
  • Ad networks.
  • Data brokers.
  • Marketing providers.
    • The information we provide to advertising partners is limited to IP addresses, device IDs and historical purchases made through the Services. We do not share health-related personal information with advertising partners.
• Social media services, if you interact with them through your use of the Services.
• Affiliates of Most Days.
• Business transferees, such as acquirers and other relevant participants in business transactions (or diligence or negotiations for such transactions) involving a corporate divestiture, merger, consolidation, acquisition, reorganization, sale, or other disposition of all or any portion of the business or assets of, or equity interests in, Most Days or our affiliates, including, in connection with a bankruptcy or similar proceedings. Should one of these events occur, we will make reasonable efforts to notify you.
• Other third parties at your direction or with your authorization.

• Information about how we collect and use personal information. We have made this information available to you in this Privacy Policy.
• Access to a copy of the personal information that we maintain about you. Where applicable, we will provide the information in a portable, machine-readable, readily usable format.
• Opt-out of the sale of your personal information or sharing of your personal information for interest-based advertising. We may share information with third-party advertising partners and allow them to collect information about your use of the Services to show you ads as described in the “How We Use Personal Information” and “How We Disclose Personal Information” sections above. Our disclosure of information to these partners may be considered a “sale” or “sharing” of personal information or “targeted advertising” under applicable laws. You may opt out of these disclosures as described below under “How to submit personal information requests”. 
• Correction of personal information that is inaccurate or out of date.
• Deletion of personal information that we no longer need to provide the Services or for other lawful purposes.
• Opt out of “profiling” in furtherance of solely automated decisions that produce legal or similarly significant effects. We do not engage in such profiling.
• Appeal our denial of your personal information request.

• Digital Advertising Alliance for Websites: outout.aboutads.info

• Network Advertising Initiative: optout.networkadvertising.org